The biggest barrier to building better buildings is public perception. We frequently hear comments like:
“I’d like to build green, but just don’t think we can afford it.”
“I’ve seen some really cool green buildings in magazines but nothing that looked like it would work down here.”
We welcome media attention, because it gives us an opportunity to share examples of affordable, beautiful buildings, that also just happen to be high performance, healthy, and rooted in the deep south.